SONY XPERIA XZ PREMIUM
The new Sony Xperia XZ Premium smartphone deserved to stand out from its predecessor the XZ. With the world's first 4K HDR screen and the only smartphone on the market with the ability to capture video in super slow motion at 960 fps, we set to create POS collaterals that showcased the premium look & feel of the phone and unique interactive displays that allowed the consumer to test, be amazed and share the novelty through social media.