NIKE LUNAR EPIC FLYKNIT
It's time for the great reveal, the Nike Lunar Epic Flyknit. This was the first running shoe to present, flyknit tecnology with a mid boot collar and new Lunarlon lasercut sole. The key visual for the campaign conveyed the idea of an "endless" run. To reinforce this concept we designed a totem to display the product with a dual mirror see through dome that reflected the sneaker infinitely creating a unique never-ending visual effect. This execution won gold in the POPAI Awards Product Display category.